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Partner Marketing Manager

Siro

Siro

Marketing & Communications, Sales & Business Development
New York, NY, USA
USD 130k-160k / year + Equity
Posted on Aug 2, 2025

Location

New York

Employment Type

Full time

Department

Marketing

Compensation

  • Base salary, multiple levels encompassed $130K – $160K • Offers Equity

We're transforming the trillion-dollar world of in-person sales by capturing and analyzing a never-before-digitized dataset: face-to-face conversations. While the tech world obsesses over digital interactions, most of our economy still runs on millions of in-person sales and service conversations happening daily across the U.S. Unlike Zoom calls, these conversations weren't historically recorded – leaving petabytes of rich data untapped. Until now.

Companies in hundreds of industries rely on frontline salesforces working in-person, yet they've operated with zero visibility into these critical customer interactions. Meanwhile, sales productivity follows a stark Pareto distribution – the vast majority of commissions accumulate to a small percentage of top performers, leaving millions of salespeople struggling to achieve financial freedom.

With Siro, we're democratizing sales excellence. Our customers see their reps closing up to 40% more deals, all while gaining unprecedented insights from field conversations.

We've built an intelligence platform that captures, processes, and derives actionable insights from in-person sales and service conversations. Our customers span diverse industries – home improvement, home services (HVAC, plumbing), retail, B2B distribution, insurance, hospitality, and more.

With over $75M in backing from world-class investors, we're on a mission to make field sales the most accessible path to financial freedom.

Our product is already making waves - 4.8 stars on the App Store (700+ ratings), 5.0 stars on G2 (25 reviews), and partnerships with industry leaders like ServiceTitan (NASDAQ: TTAN).

Key Responsibilities

We are seeking a Partner Marketing Manager to accelerate our growth by executing high-impact co-marketing campaigns with key partners that convert existing relationships into qualified pipeline.

  • Execute co-marketing campaigns (webinars, events, joint content) with integration and industry partners to drive qualified pipeline from their customer bases and audiences

  • Find and execute marketing opportunities with industry partners, publications, and influencers

  • Plan and manage partner-driven events including webinar series, conference co-sponsorships, and exclusive customer roundtables

  • Create joint marketing materials (case studies, solution briefs, reports) that showcase integrated value propositions with key partners

  • Track and optimize partnership performance using attribution models to demonstrate ROI and identify highest-performing opportunities

  • Collaborate cross-functionally with sales, product, and customer success to ensure seamless partner lead management and conversion

  • Serve as primary marketing liaison with integration partners, maintaining regular communication and identifying new collaboration opportunities

  • Build scalable processes and templates that enable successful campaigns to be replicated across our entire partner ecosystem

Requirements

  • 3-5 years of B2B marketing experience with demonstrated success in partner marketing

  • Proven track record of executing co-marketing campaigns that generated measurable pipeline and revenue impact

  • Strong project management skills with ability to coordinate complex, multi-stakeholder campaigns across different organizations

  • Experience with marketing automation platforms, CRM systems, and attribution tracking (HubSpot, Salesforce, or similar)

  • Excellent communication and relationship-building skills with ability to influence partners without direct authority

  • Data-driven mindset with experience analyzing campaign performance and optimizing based on metrics

  • Strong preference for candidates with start-up, B2B SaaS, and customer-facing experience

Why join Siro as a Partner Marketer?

  • You'll directly influence our growth by unlocking pipeline from established partner relationships

  • Join a company that has demonstrated consistent growth with clear market validation

  • Step into a role where you'll be the dedicated expert building our partner marketing function from the ground up

  • Work with enthusiastic integration partners and sales influencers who are eager to collaborate

  • Collaborate directly with leadership across sales, product, and customer success in a lean, high-performing environment

  • Build expertise in a critical growth function while working alongside experienced marketing and sales leaders

  • Join at a critical company inflection point where partner marketing could create a significant competitive advantage

At Siro, we are committed to creating a diverse and inclusive environment where all people feel that they are equally respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Compensation Range: $130K - $160K