Paid Partnerships Coordinator
Ro
Sales & Business Development
New York, NY, USA
Posted on Sep 17, 2024
Ro is a direct-to-patient healthcare company with a mission of helping patients achieve their health goals by delivering the easiest, most effective care possible. Ro is the only company to offer nationwide telehealth, labs, and pharmacy services. This is enabled by Ro's vertically integrated platform that helps patients achieve their goals through a convenient, end-to-end healthcare experience spanning from diagnosis, to delivery of medication, to ongoing care. Since 2017, Ro has helped millions of patients in nearly every single county in the United States, including 98% of primary care deserts.
The healthcare system today is not designed to help patients achieve their goals. It’s designed around institutions such as hospitals and insurance companies. A patient centric healthcare system is one that is designed around the goals a patient wants to achieve. We’re building healthcare that puts patients in control, provides reactive and proactive care, has transparent pricing and process, is extremely effective and ridiculously convenient, and evolves over time based on patients’ goals.
Ro has been recognized as a Fortune Best Workplace in New York and Health Care for four consecutive years (2021-2024). In 2023, Ro was also named Best Workplace for Parents for the third year in a row. In 2022, Ro was listed as a CNBC Disruptor 50.
At Ro, we see creators and influencers as extensions of our brand, helping us to spread the word about our missions to help people reach their health goals.
We are looking for a Paid Partnerships Coordinator to support our rapidly growing partnerships team. You’ll help us identify and source creators and advocates across marketing platforms like Instagram, TikTok, and YouTube to develop best in class UGC content that drives high performing paid ads.
You’ll be reporting to the Associate, Performance Marketing and joining a team that is passionate about making a difference in the lives of patients across the USA.
What You’ll Do:
- Support influencer and creator-based growth marketing efforts by developing and nurturing partnerships that drive growth KPIs (acquisition, CAC, etc)
- Manage influencer/creator sourcing, vetting, and outreach to drive a high volume of new UGC creators
- Handle all communication with influencers/creators, from initial outreach, to contract negotiation, through feedback on deliverables
- Assist with managing spreadsheets and databases that track our creator pipeline, historical performance, and active roster of creators
- Log new bookings and manage payments
- Report on performance and identify key trends to help us track towards and exceed goals
- Work with agencies and use tools like Backstage and JoinBrands to help us scale our program
- Work closely with Brand, Marketing, and Growth team members to understand business goals and turn our UGC content into high performing ad content
- Research and keep up on social media and partnership trends.
- Conduct competitive intelligence scans/benchmarking and develop strategies to adapt to changing
What You’ll Bring to the Team:
- You have 1-3 years experience managing influencer campaigns or relevant experience in account management or marketing
- You’re extremely detail oriented and organization is second nature to you
- You are interested in the intersection of growth marketing and influencer marketing
- You have strong communication skills and building meaningful relationships with partners is important to you
- You’re a creative and strategic thinker; solving problems with innovative solutions is your jamYou are a self-starter; once you have direction you can run with it
- You love being a team player and rolling up your sleeves to get the job done
- You are goal-oriented and will get creative and pull out all the stops to hit targets
- You care deeply about the quality of your work and how it impacts customers and brand
We've Got You Covered:
- Full medical, dental, and vision insurance + OneMedical membership
- Healthcare and Dependent Care FSA
- 401(k) with company match
- Flexible PTO
- Wellbeing + Learning & Growth reimbursements
- Paid parental leave + Fertility benefits
- Pet insurance
- Student loan refinancing
- Virtual resources for mindfulness, counseling, and fitness
The target base salary for this position ranges from $59,900 - $75,000 in addition to a competitive equity and benefits package (as applicable). When determining compensation, we analyze and carefully consider several factors, including location, job-related knowledge, skills, and experience. These considerations may cause your compensation to vary.
Ro recognizes the power of in-person collaboration, while supporting the flexibility to work anywhere in the United States. For our Ro’ers in the tri-state (NY) area, you will join us at HQ on Tuesdays and Thursdays. For those outside of the tri-state area, you will be able to join in-person collaborations throughout the year (i.e., during team on-sites).
At Ro, we believe that our diverse perspectives are our biggest strengths — and that embracing them will create real change in healthcare. As an equal opportunity employer, we provide equal opportunity in all aspects of employment, including recruiting, hiring, compensation, training and promotion, termination, and any other terms and conditions of employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, familial status, age, disability and/or any other legally protected classification protected by federal, state, or local law.
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