Channel Marketing Manager



This job is no longer accepting applications

See open jobs at Pango.
Marketing & Communications
Remote · United States
Posted on Saturday, December 2, 2023

Pango Group, an Aura Company, helps customers monitor, manage, and protect against the risks associated with their identities and personal information in a digital world. Backed by WndrCo, Warburg Pincus and General Catalyst, Pango Group is dedicated to creating the world’s most comprehensive portfolio of industry-leading cybersecurity solutions. Our vision is to become THE go-to resource for every cyber protection need individuals may face - today and in the future.

Join us for the ride!

To help us continue to grow, we’re in search of a Channel Marketing professional to support our partner program. This role will be responsible for developing and executing efficient marketing campaigns that drive demand and attract new partners. This role will work closely with our channel sales, marketing, and product teams and external partners to drive results aligned with our business objectives.

Develop, design and implement company product marketing and distribution programs tailored to the most effective channel and methods available to meet the needs of targeted customers. Create marketing strategies, resources and campaigns targeting company’s resellers, system integrators, VARs, independent vendors, partners, OEMs, private labelers and distributors. Evangelize and champion product distribution objectives. May design and organize partner events, conferences and meetings. May contribute marketing messaging to help customize online promotion efforts. May design and implement measurements to analyze program effectiveness and quantify revenue generated from executed channel programs.

Day to Day:

  • Develop and execute campaigns and programs that drive leads and conversion of new partners
  • Plan, create, and distribute marketing materials and campaigns including press releases, content marketing materials, industry research, social media, and more.
  • Establish marketing strategies to drive partner engagement and revenue growth.
  • Collaborate with key partners to create marketing campaigns that align with business objectives.
  • Execution of partner marketing programs, from planning to implementation and measurement.
  • Build clear project plans to regularly share progress, ensure transparency, meet targets/expectations, and maintain a high degree of collaboration with key team members
  • Create partner and sales enablement materials and assets
  • Collaborate with the sales team to develop, drive, grow, and expand our sales programs, assets, and strategies
  • Work closely with cross-functional teams, including channel, product, and marketing, to ensure alignment and effective execution of partner initiatives.
  • Analyze and report on the performance of partner programs, providing insights and recommendations for continuous improvement.

What you bring to the table:

  • 3+ years of experience in channel marketing, partner programs, or a related role.
  • Proven track record of driving successful marketing programs and achieving measurable results.
  • Strong understanding of lead generation and demand generation strategies.
  • Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with partners.
  • Analytical mindset with the ability to use data to inform decisions and optimize performance.
  • Self-motivated and able to thrive in a fast-paced, dynamic environment.
  • Excellent written and oral communication skills
  • Proven ability to motivate teams and work cross-functionally in a highly collaborative environment
  • Bachelor's degree in Marketing, Business, or related field.

Aura is committed to offering a generous package to support our employees in all aspects of their life in and out of work. Our packages offer competitive pay, generous health and wellness benefits, retirement savings plans, parental leave and much more!

Pay range for this position is $90,000 - $130,000, but may vary depending on job-related knowledge, skills, experience and location.

As part of Pango Group, you will:

Solve real customer problems. Pango Group’s point solutions allow consumers to address their immediate cyber protection needs. Our mandate is to continuously anticipate our customers’ evolving digital security needs to create best-in-class solutions aimed at keeping them safe.

See your impact. We are a scrappy, nimble organization where individual contributions are needed and valued. You will see your impact every day.

Accelerate your career. As we expand, you will have the opportunity to learn new technologies, products, and markets in a fast-paced, growth-oriented environment.

Most importantly, you’ll get to work with other talented people at a company where people matter. If you want to put your fingerprint on an organization and leapfrog your growth, this is the place for you.

In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. Above and beyond discrimination or harassment based on “protected categories,” Pango Group is committed to being an inclusive community where all feel welcome. Whether blatant or hidden, barriers to success have no place at Pango Group.

Important privacy information for California job applicants can be found here.

This job is no longer accepting applications

See open jobs at Pango.